With all the medical advances we’ve seen in recent years, it’s easy to forget sometimes that ultimately we are responsible for our own health, and that our healthcare providers are there to guide us, but may not know our circumstances as well as we do.
New high-cost drugs are creating financial burdens for families and employers.
If you want to know what your audience wants, you can do a couple of different things. You can conduct surveys or focus group sessions or just pay close attention to how they behave on Twitter.
Just a few months before his 19th birthday in 1977, Simon Fraser University kinesiology student Terry Fox was diagnosed with osteosarcoma and learned he would lose most of his right leg to amputation.
In the 16 months of chemotherapy that followed his surgery, Terry met many other young people with cancer and became deeply aware of the limitations of treatment and the immensity of suffering caused by the disease.
With prescription drug costs increasing at a rate much higher than inflation, Canadian employers are faced with the challenge of maintaining their cherished prescription drug plans, while ensuring that those plans are sustainable well into the future. The only way to do both at the same time is to implement comprehensively managed drug plans. But these types of plans don’t just happen by accident.